About the authors
To view details about When Search Meets Usability authors Nick Musica and Shari Thurow, please select one of the links below:
Nick Musica has over 11 years experience designing, marketing, and managing websites. He’s the founder of Think Green Media, a green marketing company that provides proven Internet marketing methods and we site design services to eco-minded companies to communicate their green and sustainable initiatives.
Nick holds a B.A. in Communication with a concentration in Public Relations and Journalism from Monmouth University and an M.A. in Graphic Communications Management and Technology from New York University (NYU), where he lecturers on web design, search engine marketing, and web usability. He’s also a Human Factors International Certified Usability Analyst (CUA).
Nick has designed and marketed websites for businesses in the fields of alternative energy, cosmetics, education, healthcare, finance, the nonprofit sector, retail, technology, and telecom. He’s also a speaker to marketers and business owners on the topics of web design, search marketing, web usability, writing for the web, and search usability.
You can email Nick directly: nick (AT) thinkgreenmedia (DOT) com
Shari Thurow is a sought-after speaker and trainer on
the topics of search engine friendly website design, website usability, search behaviors,
and site architecture. A popular speaker at search
engine marketing and web site design conferences
worldwide, Shari’s sessions are very popular and four-star rated.
Shari is the founder and SEO Director at Omni Marketing Interactive, a full-service search engine optimization (SEO), website usability, information architecture (IA), and web design firm. She has successfully designed and promoted web sites
since 1995 and is outsourced to many firms worldwide. She has a 100 percent success rate for getting client sites ranked
at the top of search engine queries.
Shari has designed, usability tested, and successfully marketed web sites for all types of businesses -- small, medium, and large; start-ups and established brands; non-profit organizations and multimillion-dollar companies. Clients include ABC News, Sony Music, AOL, Microsoft, National Cancer Institute, WebMD, Expedia, Travelocity, College of American Pathologists (CAP), Ernst & Young, HSBC, and Thomson Financial Media.
Shari is also the author of Search Engine Visibility, which teaches how to build a site, from concept through promotion, that pleases both site visitors and the commercial web search engines. She is a board member for the Information Architecture Institute (IAI) from 2010-2014. She also served on the Board of Directors for the User Experience Professionals Association (UXPA), formerly the Usability Professionals Association.
You can email Shari directly: sthurow (AT) search-usability (DOT) com
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